Charli XCX's new promo is totally pants
The British music artist revels in a giant pile of underpants alongside American singer songwriter Billie Eilish in a playfully hedonistic promo for a remix of her track Guess.
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Credits
powered by
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- Production Company Object & Animal/USA
- Director Aidan Zamiri
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Credits
powered by
- Production Company Object & Animal/USA
- Director Aidan Zamiri
- Color Ethos Studio
- VFX Corduroy Studio
- Sound Concret Form
- Executive Producer Alex Brinkman
- Executive Producer Emi Stewart
- Head of Production Rob Day
- Producer Myriam Schroeter
- Editor Neal Farmer
- Post Producer Gina Crow
- VFX Supervisor Cooper Vacheron
- VFX Director Loni Paone
- Sound Design & Mix Raphael Ajuelos
Credits
powered by
- Production Company Object & Animal/USA
- Director Aidan Zamiri
- Color Ethos Studio
- VFX Corduroy Studio
- Sound Concret Form
- Executive Producer Alex Brinkman
- Executive Producer Emi Stewart
- Head of Production Rob Day
- Producer Myriam Schroeter
- Editor Neal Farmer
- Post Producer Gina Crow
- VFX Supervisor Cooper Vacheron
- VFX Director Loni Paone
- Sound Design & Mix Raphael Ajuelos
Following this summer's hysteria over British hyper-pop artist Charli XCX’s iconic brat album, and the success of American singer songwriter Billie Eilish's Hit Me Soft and Hard, it’s clear these two internet-breaking artists know exactly what their fans want - and they’re still serving it in this epic collaborative promo for Charli's track Guess.
Combining lacy lingerie, lesbian loving, and a dose of internet lore, the high-energy promo, directed by Object & Animal’s Aidan Zamiri (who also helmed Charli’s 360 music video) opens with the artist at the centre of a raunchy, girls-only house party, which is crashed, quite literally, by guest singer Eilish riding in on a bulldozer and singing her new verse of the updated track.
The film goes on to see them climbing, writhing and rolling on a mountain of pants, which the credits later reveal the artist donated to homelessness charity I Support The Girls.
