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Carrefour – The Letter

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What with socially-distanced elves and Lapland in lockdown, it must have been an odd year for Ol' Saint Nick.

That's the opinion, at least, of the young protagonist in Carrefour's christmas campaign, following her through process as she writes The Letter to Santa.

Filled with genuine Carrefour employees showing their mobilisation in the field, Publicis Conseil and Rudi Rosenberg's festive charmer is a sweet missive to FC.

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