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Aldi – Christmas Spectacular

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Aldi's Kevin the Carrot is back for 2019 in the supermarket's new 70-second Christmas Spectacular

The campaign sees Kevin finding himself in hot water with an angry gang of Brussel sprouts with new character, the appropriately named Russell Sprout and his Brummy gang of ‘Leafy Blinders’, boiling with rage about Kevin and his family of carrots stealing the show as the star Christmas vegetable.

Luckily Kevin, who was introduced by Aldi in 2016, manages to escape the sprouts’ clutches with the help of Tiny Tom and delivers a rousing, lyrically-relevant rendition of Let Me Entertain You.

The spot was created by McCann and directed by Psyop through Stink

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