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Cricket Wireless – Anyone Can Be A Friend

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Full of hand-crafted sets, unique character designs, and adorable wordplay, creative agency Mekanism takes lead on this musical commercial. 

A capybara with a guitar and a smile shares the expansive list of people on her block with whom she can share her phone plan. From ninjas to mafia men to baristas, the whole block is just a group of strangers just waiting to be your new best friend. With a style that is unique, blocky, and clearly full of claymation tricks, Anyone Can be A Friend is silly and absurd, and extremely charming. 

Production and animation partner Jereon Zijlstra of 5am studios helped create the singing capybara for Cricket Wireless. We have to credit Eric Lowery for the buzzy music that led this piece.

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