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Wealthsimple – Wealthsimple: Tomorrow Begins Today

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  • Broadcast Producer
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This nicely-crafted piece of film brings some heart to the financial planning sector, with a focus on life's transitional moments.

Created in-house, the film cuts between a series of emotional scenes, including a father meeting his son as he walks free from prison and a girl being dramatically fired from her job, to strike a hopeful note about the future while also showing the importance of planning for tomorrow. 

The spot was helmed by Iconoclast's Jonathan Alric, one half of directing duo/music act The Blaze (who also contributed their track Heaven to the campaign).

 

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