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Comic Relief – BA & Comic Relief: In-flight Safety Video

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Produced by MindsEye and directed by Benjamin Green, the film follows on from last year’s British Airways film for Comic Relief and was made through Ogilvy & Mather in partnership with Comic Relief.  

Promoting British Airway's support of the Flying Start children's charity, the amusing spot sees a host of stars, including Michael Caine, Naomie Harris, David Walliams and Olivia Colman, wearily contend with the over-confident buffoon of a director patronisingly coaching them through the auditions. He fails to recognise Joanna Lumley,” Janana Lumerlay is it? Have you done prop work before?”; asks David Walliams for more  “oomph” and tries to teach model Jourdan Dunn how to take selfies.

It closes with the celebs revealing the film’s true purpose, to urge flyers to locate their onboard donation envelopes and give any spare cash to Flying Start.

 

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