Old Blue Last: Balloon; Bell; Piano; Lotion; Drone

Some beers have a centuries-long heritage; some are famed for their unique taste; others for their complicated craft. But Old Blue Last's USP is simply that it's made for drinking.

To get across the message in a comic way, the beer brand's agency Virtue filmed a handful of people off the street in a blue room, working out what to do with a variety of everyday objects including a balloon and a pin, a bell, a hand lotion dispenser and more.  The spots then cut to various plays on the brand's slogan Blank for Blanking, like 'piano for playing' and 'bell for ringing,' followed by a reminder that Blue Last is for drinking. 

Check out the rest of the spots below:

Bell

Piano

Lotion

Drone