Share

TalkTalk – TalkTalk: This Stuff Matters

Credits
powered by Source

Unlock full credits and more with a Source + shots membership.

Credits
powered by Source
Show full credits
Hide full credits
Credits powered by Source

The TalkTalk family has return to the nation’s TV screens this Christmas in an unscripted TV advert that reveals what Christmas really looks like in one British family home. The 60-second spot was created from footage captured last Christmas in the TalkTalk family’s home as part of the This Stuff Matters campaign.

The spot, created by CHI&Partners and directed by Tom Tagholm through Park Pictures, offers honest insight into a real family Christmas. “Being able to get a genuine glimpse of our TalkTalk family as they laugh, love, hug, play and wrap presents incredibly badly over the festive season has been both joyous and oddly humbling for our team here at CHI&Partners," says Micky Tudor, ECD at CHI&Partners. "We hope this totally unscripted spot delights viewers and reminds them about what really matters, setting TalkTalk apart in amongst the glitz, tinsel, artifice and tear-jerkers that will probably dominate the ad break this Christmas.”  

The campaign will be supported across print, digital and social media. The print campaign features pictures shot by Olly Burn, who joined the family to capture candid moments as the family celebrated together.

 

Connections
powered by Source

Unlock this information and more with a Source membership.

Share