BetterHelp’s light at the end of the tunnel
The world’s largest online therapy platform launches a trilogy of ads illustrating an easy way to navigate dark times.
)
Credits
View on-
- Production Company CANADA/Spain
- Director Santiago Ruffa
-
-
Unlock full credits and more with a shots membership
Credits
View on- Production Company CANADA/Spain
- Director Santiago Ruffa
- Post Production No Vacancy Post
- Color Metropolitana
- Executive Producer Bridgitte Pugh
- Art Director Alexandra Jordana
- Producer Christy Am
- DP Daniel Fernandez Abello
- Editor Johnny Valencia
- Colorist Marc Morato
- Sound Design Brian Wall
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Production Company CANADA/Spain
- Director Santiago Ruffa
- Post Production No Vacancy Post
- Color Metropolitana
- Executive Producer Bridgitte Pugh
- Art Director Alexandra Jordana
- Producer Christy Am
- DP Daniel Fernandez Abello
- Editor Johnny Valencia
- Colorist Marc Morato
- Sound Design Brian Wall
These three subtle films for BetterHelp services were directed by Santiago Ruffa and visualise lone individuals finding a route through the darkness.
Winston Churchill famously referred to his own bouts of depression as 'the black dog' and poor mental health has long been associated with a metaphorical lack of light, an unending gloom through which no glimmer of hope can penetrate.
Ruffa’s spots, Clara, Bus and Bench, gently suggest the online therapy service can illuminate a way through melancholy by depicting individuals logging on, starting their therapy journeys and feeling ‘lighter’.
