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TEACH.ORG – TEACH.org: Victory; Camping

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DigitasLBI and TEACH.org have joined forces to release this new PSA campaign aimed at highlighting the benefits of teaching.

Directed by O Positive’s Jun Diaz for The Ad Council, the Teachers Have Better Work Stories campaign is made up of two spots, Victory and Camping, which re-imagine a teacher's day as a battle and a zombie apocalypse.

Currently, the US faces a shortage of 60,000 teachers - a number that’s expected to grow to 110,000 by 2021. This campaign aims to encourage more people into teacher training by shining a light on the advantages of the career.

 

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