Pro Infirmis: Fear Paralyses
Parallels are drawn between physical and mental disabilities in an impactful spot from Jung von Matt.
Credits
powered by- Agency Jung von Matt/Limmat/Switzerland
- Production Company Bacon
-
-
-
Unlock full credits and more with a Source + shots membership.
Credits
powered by- Agency Jung von Matt/Limmat/Switzerland
- Production Company Bacon
- Visual Effects Bacon X
- Music d4ZED
- Editor Nicolai Monberg
- Director of Photography Jacob Muller
- Agency Producer Deborah Herzig
- Executive Creative Director
- Creative Johannes Raggio
- Creative Pablo Schencke
- Director Martin Werner
- Producer Casper C Rasmussan
- Producer Vera Matta
Credits
powered by- Agency Jung von Matt/Limmat/Switzerland
- Production Company Bacon
- Visual Effects Bacon X
- Music d4ZED
- Editor Nicolai Monberg
- Director of Photography Jacob Muller
- Agency Producer Deborah Herzig
- Executive Creative Director
- Creative Johannes Raggio
- Creative Pablo Schencke
- Director Martin Werner
- Producer Casper C Rasmussan
- Producer Vera Matta
A poignant tale of paralysis – both physical and mental.
In this affecting spot from agency Jung von Matt, Zurich, Swiss disability charity, Pro Infirmis, seeks to raise awareness of the 800,000 people in Switzerland crippled by social anxiety disorders like panic attacks and agoraphobia.
Co-produced by Bacon and Pumpkin Film in Switzerland and directed by Martin Werner, Fear Paralyses sees a wheelchair-bound man embark on a shopping trip with a younger man sitting on his lap, holding on tightly like a child.
Dialogue-free and beautifully acted, the story initially seems to be that the younger man, who is clearly distressed, is also unable to walk, but – after the pair have successfully negotiated lifts, public transport, crowds and the various obstacles of daily life that challenge wheelchair users and anxiety sufferers alike – the physically disabled man delivers the younger man safely back to his front door, whereupon he climbs off his mentor’s lap. Not only has he got his shopping in, he’s learnt that with a bit of courage the outside world doesn’t have to be as scary as he fears.
Connections
powered by- Agency Jung von Matt/Limmat
- Music d4ZED
- Production Pumpkin Film
- Production Bacon
- Visual Effects Bacon X
- Creative Johannes Raggio
- Director Martin Werner
- Executive Creative Director Alexander Jaggy
- Producer Vera Matta
Unlock this information and more with a Source membership.
