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The Tech Focus

We dive into the technology that is set to power the future of advertising, production and beyond, as explained by the people who know how to wield it.


John Maeda: the Jack of all trades taking on big tech

Described as the “Warren Buffett of design”, "Da Vinci of the digital age" and named one of Esquire’s most important people of the 21st Century, Publicis Sapient’s new Chief Experience Officer John Maeda has had a career that’s been nothing short of prolific. Kate Hollowood speaks to the designer about coming from nothing, the new meaning of brand experience and helping businesses stand up to the tyranny of the tech giants.


Aaron Duffy: In tech we trust

As we continue our focus on tech, Tim Cumming talks to 1stAveMachine director and SpecialGuest founder Aaron Duffy about marrying creativity with tech innovation and why you need to mix things up to get people to take notice.

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