You'd better hope that Dorito is nacho last one
In a timely and funny spot from Leo Burnett Israel, a lockdown lad makes his final tortilla chip last a while.
Credits
powered by- Agency Leo Burnett/Bnei-Brak
- Production Company In-House at Agency
- Director Asaf Asulin
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Credits
powered by- Agency Leo Burnett/Bnei-Brak
- Production Company In-House at Agency
- Director Asaf Asulin
- Chief Creative Officer Ami Alush
- Art Director Meital Miller
- Producer Menny Zarhia
Credits
powered by- Agency Leo Burnett/Bnei-Brak
- Production Company In-House at Agency
- Director Asaf Asulin
- Chief Creative Officer Ami Alush
- Art Director Meital Miller
- Producer Menny Zarhia
Whether it's a while until your next trip to the store or the endless wait for an online delivery, lockdown has meant that prioritising when and how to restock your larder is now a primary concern.
Documenting a hapless man as he crunches through his quarantine snacks a little too readily, this fun spot from Leo Burnett Israel and director, editor, DOP and star Asaf Asulin is both timely and insightful of the crisp-lover's conundrum.
As our hero persistently resists chomping down The Last Dorito whole, we see the symbol of resilience we all need to aspire to. And have a good chuckle at the same time.