We'll have what Hellmann's is having

Hellmann's – When Sally Met Hellmann's

Credits

Agency VML/New York
Production Company Caviar/Los Angeles
Director Jake Szymanski

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Credits

Agency VML/New York
Production Company Caviar/Los Angeles
Director Jake Szymanski
Executive Producer Josh Morse
Editing Rock Paper Scissors
Post Managing Director Eve Kornblum
Executive Post Producer Justin Kumpata
Post Producer Naomi McGarrell

Editor Adam Pertofsky
Sound JSM Music
Sound Chief Creative Officer/Composer Joel Simon
Executive Sound Producer Jeff Fiorello
Sound Producer Norm Felker
Sound Producer Andrew Manning
Sound Producer Sharon Cha
Producer Arlene Fernandez

Global Chief Creative Officer Rob Reilly
Chief Creative Officer Tom Murphy
Executive Creative Director Susan Golkin
Associate Creative Director Chandani Karnik
Associate Creative Director Patrick Walsh
HP Greg Lotus
Producer R Stephan Mohammed
DP Kramer Morgenthau

Composer Jack Mauro
Talent Meg Ryan
Talent Billy Crystal
Talent Sydney Sweeney

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Commercials in the Super Bowl love mining iconic movie scenes for inspiration, and few scenes come as iconic as the diner moment in When Harry Met Sally.

Cementing Meg Ryan as the greatest faker of all time, as well as having one of cinema's finest pay-offs, the infamous moment has been lampooned and emulated numerous times since, yet never with its original stars. Until now...

Teaming up for Hellmann's Big Game spot, When Sally Met Hellman's, Ryan and co-star Billy Crystal give a moan-for-moan emulation of the moment (with enjoyably updated quips), leaving the end gag to an upcoming rom-com starlet.

Created by VML and directed by Caviar's Jake Szymanski, this slice of nostalgia will have partners across the country second (or is it third) guessing the true reactions of their loved ones.