Uber Eats' food for thought

Uber Eats has returned with a third instalment of the ‘Bring It’ campaign, this time with a new courier who's arrived to dish out some much-needed, food-based motivation.

Created by Mother London and directed by Mike Warzin via Arts & Sciences, the three films feature an Uber Eats courier, played by Ekow Quartey, arriving in the moment of need for selection of dispirited people. Whether they're suffering from acute hangovers, drifting in the doldrums at work, or sulking at a less than ideal football result, Uber Eats' courier is able to delivers motivational speeches through the medium of food stuffs. 

Each of the films tap into a familiar low moment, but Quartey's impassioned delivery of "bonus banquet super-charger dips", "side of beans" and "sweet and spicy Korean wings", is more than enough to rouse our previously underwhelmed eaters. 

“After what has been a tough 18 months for everyone, we wanted to celebrate the resilience of the Great British public and the role of a great food delivery to lift your spirits," said Maya Gallego Spiers, Head of Marketing UK at Uber Eats. "Our latest ‘Bring It’ campaign focuses on the power of food to help pick you up, lift your mood and give you the energy to persevere. Whatever the week throws at you, Uber Eats are always there."