TK Maxx fits out the farm
Farmyard animals show off their festive garbs to a catchy R&B classic in the off-price clothing retailer’s charming Christmas spot.
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Credits
powered by
- Agency Wieden + Kennedy/London
- Production Company Smith & Jones
- Director Ulf Johansson
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Credits
powered by
- Agency Wieden + Kennedy/London
- Production Company Smith & Jones
- Director Ulf Johansson
- Executive Producer Philippa Smith
- Editing Whitehouse Post/London
- Head of Post Production Ella Sedgwick
- Editor Russell Icke
- Post Production/VFX The Mill/London
- Executive Post Producer Louise Unwin
- Post Producer Chloe Ensor
- Assistant Post Producer Sophie McDonald
- Post Executive Creative Director Carsten Keller
- VFX Supervisor - 2D Edward Taylor
- Post Production/Color The Mill/New York
- Executive Color Producer Alexandra Lubrano
- Color Producer Colleen Valentino
- Colorist Elodie Ichter
- Post Production The Mill/Bangalore
- Post Producer Vikram Salvi
- Music/Music Supervision Curation Music
- Music Supervisor/Music Producer Sunny Kapoor
- Sound 750mph
- Sound Producer Olivia Ray
- Sound Engineer Sam Ashwell
- Sound Engineer Giselle Hall
- Chief Creative Officer Hermeti Balarin
- Chief Creative Officer Ana Balarin
- DP Andrzej Sekula
- Creative Director Freddy Taylor
- Creative Director Philippa Beaumont
- Production Designer Steve Smithwick
- Design Director Alex Thursby-Pelham
- Creative Charlie Hood
- Creative Liam Abraham
- Producer Chloe Bradley
- VFX Supervisor - CG Kiril Mirkov
Credits
powered by
- Agency Wieden + Kennedy/London
- Production Company Smith & Jones
- Director Ulf Johansson
- Executive Producer Philippa Smith
- Editing Whitehouse Post/London
- Head of Post Production Ella Sedgwick
- Editor Russell Icke
- Post Production/VFX The Mill/London
- Executive Post Producer Louise Unwin
- Post Producer Chloe Ensor
- Assistant Post Producer Sophie McDonald
- Post Executive Creative Director Carsten Keller
- VFX Supervisor - 2D Edward Taylor
- Post Production/Color The Mill/New York
- Executive Color Producer Alexandra Lubrano
- Color Producer Colleen Valentino
- Colorist Elodie Ichter
- Post Production The Mill/Bangalore
- Post Producer Vikram Salvi
- Music/Music Supervision Curation Music
- Music Supervisor/Music Producer Sunny Kapoor
- Sound 750mph
- Sound Producer Olivia Ray
- Sound Engineer Sam Ashwell
- Sound Engineer Giselle Hall
- Chief Creative Officer Hermeti Balarin
- Chief Creative Officer Ana Balarin
- DP Andrzej Sekula
- Creative Director Freddy Taylor
- Creative Director Philippa Beaumont
- Production Designer Steve Smithwick
- Design Director Alex Thursby-Pelham
- Creative Charlie Hood
- Creative Liam Abraham
- Producer Chloe Bradley
- VFX Supervisor - CG Kiril Mirkov
Directed by Ulf Johansson through Smith & Jones, this delightful Yuletide offering from off-price retailer TKMaxx, sees the return of “lil’ goat” from it's 2020 Xmas campaign, joined by other adorable creatures as they catwalk their fabulous Christmas gifts.
Playfully set to Eve and Gwen Stefani’s early noughties hit Let Me Blow Ya Mind, the spot, created by by Wieden + Kennedy, follows a posse of animals as they sashay out of their barn, clad head-to-hooves in designer goods.
The farmer questions his wife, “Did you buy all the farm designer outfits? I thought we were keeping it small with the gifts this year?”. The wife replies, “Oh I did, love,” and the pair share a laugh as they watch their animals sashay into the distance
