The BBC brings 'fanvases' to life for the World Cup
Co-created with illustrator Dan Evans and director Nicos Livesey, Let’s Make It Iconic sees decorated scarves, drums, bobbleheads and more get the mixed-media treatment.
Credits
View on- Agency BBC Creative/London
- Production Company BLINKINK
- Director Nicos Livesey
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Credits
View on- Agency BBC Creative/London
- Production Company BLINKINK
- Director Nicos Livesey
- Editing tenthree
- Color Black Kite Studios
- Sound Factory Studios/London
- Managing Director Justin Bairamian
- Head of Production James Wood
- Executive Creative Director Richard Biggs
- Executive Creative Director Dave Monk
- Creative Director Nina Beyers
- Creative Director Tom Espezel-Bentley
- Creative James Briggs
- Creative Toby Derham
- Senior Producer Rachel Roberts
- Head of Design Tanya Holbrook
- Executive Producer Bart Yates
- Head of Production Alex Halley
- Producer Jack Bristow
- Post Producer Molly Turner
- Lead Designer Dan Evans
- Production Designer (Live Action) Joe Withers
- Production Designer (Stop Motion) Rosie Tonkin
- DP (Live Action) Carlos Veron
- DP (Stop Motion) Malcolm Hadley
- Editor Nick Armstrong
- Executive Producer Sophie Honour
- VFX Lead Simone Ghilardotti
- Live Action VFX Supervisor/Compositor John Malcolm Moore
- Stop Motion VFX Supervisor/Compositor Alasdair Brotherston
- Stop Motion VFX Supervisor/Compositor Rob Ward
- Stop Motion Animator Andy Biddle
- Stop Motion Animator Tobias Fouracre
- Stop Motion Animator Anthony Farquhar-Smith
- Lead 2D Animator Reg Issac
- Colorist Richard Fearon
- Producer Tamara Mennell
- Sound Design & Mix Mark Hills
- Creative Director (Audio) Anthony Moore
- Executive Audio Producer Deborah Whitfield
- Senior Audio Producer Olivia Endersby
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency BBC Creative/London
- Production Company BLINKINK
- Director Nicos Livesey
- Editing tenthree
- Color Black Kite Studios
- Sound Factory Studios/London
- Managing Director Justin Bairamian
- Head of Production James Wood
- Executive Creative Director Richard Biggs
- Executive Creative Director Dave Monk
- Creative Director Nina Beyers
- Creative Director Tom Espezel-Bentley
- Creative James Briggs
- Creative Toby Derham
- Senior Producer Rachel Roberts
- Head of Design Tanya Holbrook
- Executive Producer Bart Yates
- Head of Production Alex Halley
- Producer Jack Bristow
- Post Producer Molly Turner
- Lead Designer Dan Evans
- Production Designer (Live Action) Joe Withers
- Production Designer (Stop Motion) Rosie Tonkin
- DP (Live Action) Carlos Veron
- DP (Stop Motion) Malcolm Hadley
- Editor Nick Armstrong
- Executive Producer Sophie Honour
- VFX Lead Simone Ghilardotti
- Live Action VFX Supervisor/Compositor John Malcolm Moore
- Stop Motion VFX Supervisor/Compositor Alasdair Brotherston
- Stop Motion VFX Supervisor/Compositor Rob Ward
- Stop Motion Animator Andy Biddle
- Stop Motion Animator Tobias Fouracre
- Stop Motion Animator Anthony Farquhar-Smith
- Lead 2D Animator Reg Issac
- Colorist Richard Fearon
- Producer Tamara Mennell
- Sound Design & Mix Mark Hills
- Creative Director (Audio) Anthony Moore
- Executive Audio Producer Deborah Whitfield
- Senior Audio Producer Olivia Endersby
When it comes to football, and the World Cup in particular, it seems fandom cannot be confined to the heart and soul of the supporter. Instead, it must be plastered on all exterior surfaces.
Celebrating this joyful display is the BBC Creative’s Let’s Make It Iconic film for the Beeb's upcoming coverage, in which scarves, enamel badges, flags, drums, face paint and bobbleheads are turned into ‘fanvases’, where past legends and future stars collide.
Corralled by Blinkink’s Nicos Livesey and illustrator Dan Evans, the film leans heavily into the practical side of things, enlisting the talents of stop-motion animators, enamel badge makers and even knitting experts to provide a wonderfully tactile watch.
Credits
powered by“It’s one of the most technical shoots we’ve ever taken on," explains Livesey. "With complex transitions, every object behaves differently and that’s the magic! The imperfections, the fingerprints, the texture are what make it feel alive.”
Tom Espezel, Creative Director at BBC Creative adds, “In a landscape of AI it felt more important than ever to focus on craft and celebrate the effort that goes into every expression of fandom.”
Backed by Somewhere Else by Tomora, the collaboration between Aurora and Tom Rowlands of The Chemical Brothers, the smartly entertaining promo uses football’s star power as a springboard rather than the central purpose, leaving the spotlight to the scarf-waving faithful.