Telenet takes the strange to the streets
Two incredibly talented Belgian artists from two different genres of music come together to create a fantastically choreographed tour through town.
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Credits
powered by
- Agency TBWA/Brussels
- Production Company CZAR Brussels
- Director Koen Mortier
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Credits
powered by
- Agency TBWA/Brussels
- Production Company CZAR Brussels
- Director Koen Mortier
- Post Production Make (In-House at TBWA/Brussels)
- Chief Creative Officer Jan Macken
- Copywriter Thomas Driesen
- Art Director David Maertens
- Producer Cindy De Mooter
- Design Lead Hendrik Everaerts
- Executive Producer Eurydice Gysel
- Producer Maarten De Sutter
- DP Grimm Vandekerckhove
- Art Director Geert Paredis
- Editor Nico Leunen
- Colourist Olivier Ogneux
- Talent Arno
- Talent Zwangere Guy
Credits
powered by
- Agency TBWA/Brussels
- Production Company CZAR Brussels
- Director Koen Mortier
- Post Production Make (In-House at TBWA/Brussels)
- Chief Creative Officer Jan Macken
- Copywriter Thomas Driesen
- Art Director David Maertens
- Producer Cindy De Mooter
- Design Lead Hendrik Everaerts
- Executive Producer Eurydice Gysel
- Producer Maarten De Sutter
- DP Grimm Vandekerckhove
- Art Director Geert Paredis
- Editor Nico Leunen
- Colourist Olivier Ogneux
- Talent Arno
- Talent Zwangere Guy
In the split-screen view of Belgium, two singers exchange lyrics as they walk through a surreal version of the world.
In a city where men are literally laundered, underground dance halls part in pirouettes, and word travels through the city, a mob boss and a boxer walk, drive, and ride through the city across a hip hop beat. Helped along by Zwangere Guy’s heated raps and Arno’s raw, rough vocals, Yugo is part music video, part advertisement. The two stories start at the same place, cross paths, but take vastly different routes through the city.
A beautifully directed piece from Koen Mortier from CZAR Brussels, Yugo shows off incredibly slick editing. With excellent work from the in-house post at TBWA, the agency shows off a snappy new look for the brand.
