Spotify's musical memory

In this soulful spot, created by Machine_ and directed by Monde Gumede through Dare Content, music streaming platform Spotify portrays how the music we listen to becomes the soundtrack to different stages of our lives. 

A compilation of artfully-shot scenes show a diverse cast of characters frozen in time, replaying specific moments or memories associated with a certain song. 

The film is brought to life by cleverly-crafted touches, from nifty camera angles and time lapses to freeze-frame visual effects.