Sliding Fawrys
Director Sherif Mounir presents the vastly different experiences of a man who does/does not use the nifty payment application.
Credits
powered by- Agency In-House
- Production Company Tayarah
- Director Sherif Mounir / (Director)
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Credits
powered by- Agency In-House
- Production Company Tayarah
- Director Sherif Mounir / (Director)
- Post Production Lizard | Egypt
- Executive Producer Mohamed Sherif
- DP Muhammed Ibrahim
- Line Producer Hala Amin
- Art Director Mucky Bermawy
- Colorist Karim Mira
- Copywriter Islam Nasser
- Creative Director Omar Tarek
Credits
powered by- Agency In-House
- Production Company Tayarah
- Director Sherif Mounir / (Director)
- Post Production Lizard | Egypt
- Executive Producer Mohamed Sherif
- DP Muhammed Ibrahim
- Line Producer Hala Amin
- Art Director Mucky Bermawy
- Colorist Karim Mira
- Copywriter Islam Nasser
- Creative Director Omar Tarek
If the renewed interest in the multiverse has taught us anything, it's that small decisions can have big consequences.
Displaying this conundrum in a fun way is director Sherif Mounir's cheeky film for the My Fawry payment app, showing us the relative ease a man who has chosen to download the service lives his life, as opposed to his less-tech-savvy doppelganger.
Sold with some clever direction, smart cuts and an endearing performance, this smile-conjuring spot is living its best life.