Share the love with the Salvation Army
In this sweet and subtle spot, the church and charitable organisation encourages us to spread kindness and save the planet by creating space in our closets.
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Credits
powered by
- Agency Cloudfactory/Amsterdam
- Production Company Holy Fools
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Credits
powered by
- Agency Cloudfactory/Amsterdam
- Production Company Holy Fools
- Music MassiveMusic/Amsterdam
- Creative Director Cesar Garcia
Credits
powered by
- Agency Cloudfactory/Amsterdam
- Production Company Holy Fools
- Music MassiveMusic/Amsterdam
- Creative Director Cesar Garcia
This clever spot, created by Amsterdam agency Cloudfactory through Holy Fools, encourages people to donate their unwanted garments to the Dutch Salvation Army ReShare charity.
With humorous imagery of a home clearly lacking in suitable storage options for all of its owner's clothing, the spot is centred around the idea that gifting a bit of space from your wardrobe is one of the most romantic gestures you can make.
The campaign further adds that donated clothes will continue to spread the love in their new homes, as well as showing kindness to the planet. It’s a win-win situation, for ReShare and for couples.
