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DFS – Thingsters - Rylan Hints and Tips

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Independent creative agency Joint has teamed up with PR agency Teneo to develop and produce a social media and digital campaign for UK furniture retailer, DFS. 

The agencies worked with influencer Rylan Clark on the Things that make me, me campaign, to show how to bring your personality to life through your home interiors.

Joint and Teneo produced social and digital assets consisting of a series of videos that will run across Instagram, YouTube and Facebook. The campaign brings together DFS and Rylan to help inspire the nation to find the perfect sofa to reflect their personality and sense of style within their home. 

The theme Things that make me, me is showcased by Rylan, as he chooses three things in his home that say the most about him, telling us all about them from the comfort of his chosen DFS sofa. 

DFS – Thingsters - Rylan

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