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Production company RadicalMedia has recently enlisted Director Tony Barry as part of their group of directors for representation in Germany.

With an impressive career in comedy and performance direction, Barry stands as one of the UK's most accomplished professionals in this field. His films strive to capture genuine tenderness within everyday moments, exposing the inner contradictions of modern life while embracing its inherent lightheartedness and poetic nature.

Drawing from his background as a Creative Director at Wieden + Kennedy in London, he devotes himself to the unique ideas and craftsmanship behind each project. Throughout his career, Barry has collaborated with numerous global brands, earning recognition through major advertising accolades.

Expressing his enthusiasm, Barry exclaims: "I am just thrilled at the opportunity to join RadicalMedia for representation in the German market. And to be a part of a company with a reputation for such fantastic work. I can't wait to see what we can accomplish together! I'd also like to state that this quote is heartfelt and genuine and is in no way written between castings by AI."

RadicalMedia's SVP and MD for Berlin and London, Ben Schneider, comments, "Tony brings an impressive portfolio of commercials that uncover charm in seemingly ordinary situations, making him an invaluable asset within the comedy genre for the German market. His visually stunning work, with its distinct style, complements our group of directors seamlessly.”

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