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Regal Cinemas – Pool

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Yeah yeah, being able to sit on your sofa to watch a movie is all good, and pausing a pivotal scene to take a piddle is a true luxury, but waiting for a blockbuster to hit VOD is a fool's errand if you want to avoid filmic FOMO.

While most of us only need to sidestep online spoilers and avoid chatter about the movies we haven't seen, the characters in this trio of hilarious ads from Quality Meats have a far worse reminder of their tardiness: unexpected visits from angry film protagonists.

Directed by legendary funnyman Andy Richter through STORY, who manages to generate guffaws with elongated tongues [Ice Cream], weeping stumps [BBQ] and a wonderfully apologetic vomiting ghoul [Pool], this lovingly-made campaign is certain to scare people back into the auditoriums.

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