Progressive's parental morphing

Progressive – Parentanormal Activity

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Agency Arnold Worldwide
Production Company Arts & Sciences
Director Adam & Dave

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Credits

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Agency Arnold Worldwide
Production Company Arts & Sciences
Director Adam & Dave
Chief Creative Officer Icaro Doria
EV Executive Creative Director Sean McBride
SVP Group Creative Director Gregg Nelson
VP Creative Director Mike Sullivan
Associate Creative Director Zac Milner

Associate Creative Director Doug Harry
SVP Executive Producer Sean Vernaglia
Assistant Producer Danielle Balanov
Managing Director/ Partner Marc Marrie
Editing Company Cosmo Street/Los Angeles
Editor Aaron Langley
Producer Anne Lai
Post Production Company Zero VFX

Executive Producer Meg Bailey
Colorist Rob Bessette
Music & Sound Design Singing Serpent
Executive Producer Dennis Culp
Engineer/Sound Designer Michael Secher
DP Michael Gioulakis
Line Producer Kristin Porter

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Halloween is almost upon us and insurance company Progressive is taking full advantage with this new spot from Arnold Worldwide Boston.

Part of the Parentamorphosis campaign, another element of which you can see below, this spot, directed by Adam & Dave through Arts & Sciences, pokes fun at the idea that young adults will slowly morph into their parents once buying their first home.