Peaches leads a SKYN singalong
Sultry and teasing, this brand promo for the sexual health retailer mischievously captures intimate moments between diverse real couples.
Credits
powered by- Agency Sid Lee/Paris
- Production Company PRETTYBIRD/UK
- Director Matt Lambert
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Credits
powered by- Agency Sid Lee/Paris
- Production Company PRETTYBIRD/UK
- Director Matt Lambert
- Executive Creative Director Sylvain Thirache
- Creative Director Clement Mornet-Landa
- Art Director/Editor Yoann Plard
- Art Director Olivier Bodet
- Director of Production Thomas Laget
- Producer Marine Redon
- Producer Benoit Fernandes
- DP Rina Yang
- Executive Producer Juliette Larthe
- Producer Meghan Willcox
- Production Manager Benji Landman
- Copywriter Paula Hochberg
- Copywriter Jillian Young
- Art Director Layla Gras
- Art Director Adriana Guix
- Producer Amalia Rosen-Rawlings
Credits
powered by- Agency Sid Lee/Paris
- Production Company PRETTYBIRD/UK
- Director Matt Lambert
- Executive Creative Director Sylvain Thirache
- Creative Director Clement Mornet-Landa
- Art Director/Editor Yoann Plard
- Art Director Olivier Bodet
- Director of Production Thomas Laget
- Producer Marine Redon
- Producer Benoit Fernandes
- DP Rina Yang
- Executive Producer Juliette Larthe
- Producer Meghan Willcox
- Production Manager Benji Landman
- Copywriter Paula Hochberg
- Copywriter Jillian Young
- Art Director Layla Gras
- Art Director Adriana Guix
- Producer Amalia Rosen-Rawlings
In partnership with Sid Lee Paris, Pleasure is an Endless Exploration shows off some serious SKYN.
Full of quick edits and fast tracks, the ad seems to seamlessly capture a sense of play and fun in every shot. With bright lighting, fun clothing that doesn’t stay on for very long, and a mischievous track from Peaches, titled Head, Shoulders, Knees, and Those, Pleasure is an Endless Exploration is an easy, whimsical film. The piece also features a diverse grouping of real couples representing different communities, sexual orientations, and gender identities, which expertly hones into the Gen Z/Millenial audience they’re hoping to attract.
The film follows up on two other campaigns from Sid Lee for SKYN. Pleasure is an Endless Exploration was produced with Prettybird UK and directed by Matt Lambert. "Much of my work over the years has focused on authentic representations of queer intimacy, love, and sex. It was so exciting to be able to bring these worlds, and experience of directing countless intimacy/sex scenes, to a mainstream commercial space,” says Lambert.