OLG brings baseball history to life
The Online Lottery and Gaming Corporation partners with Major League Baseball to immortalise the 1930s Chatham Coloured All-Stars through a popular video game and short film.
Credits
powered by- Agency The Hive/Toronto
- Production Company Fela
- Director Lesean Harris
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Credits
powered by- Agency The Hive/Toronto
- Production Company Fela
- Director Lesean Harris
- Chief Creative Officer Simon Creet
- Associate Creative Director/Copywriter Mike Albrecht
- Associate Creative Director/Art Director Ryan Speziale
- DP Shady Hanna
- Producer Jeff So
- Founder/Executive Producer Taj Critchlow
- Executive Producer Fuliane Petikyan
- Producer Mikayla Fasullo
- Executive Producer Roma Ahi
- Producer Sam Hall
- Editor/Editor Online Nick Yumul
- Producer Airees Angellakis
- Colorist Clinton Homuth
- Creative Director Harry Knazan
- Creative Director Daenen Bramberger
- Producer Kristine Lippett
Credits
powered by- Agency The Hive/Toronto
- Production Company Fela
- Director Lesean Harris
- Chief Creative Officer Simon Creet
- Associate Creative Director/Copywriter Mike Albrecht
- Associate Creative Director/Art Director Ryan Speziale
- DP Shady Hanna
- Producer Jeff So
- Founder/Executive Producer Taj Critchlow
- Executive Producer Fuliane Petikyan
- Producer Mikayla Fasullo
- Executive Producer Roma Ahi
- Producer Sam Hall
- Editor/Editor Online Nick Yumul
- Producer Airees Angellakis
- Colorist Clinton Homuth
- Creative Director Harry Knazan
- Creative Director Daenen Bramberger
- Producer Kristine Lippett
The Hive showcases the Chatham Coloured All-Stars’ legacy through Chatham Plays On, a short yet powerful film featuring the descendants of the legendary players.
This poignant campaign, directed by LeSean Harris through Fela, provides an overview of the team’s history and the players’ perseverance through racism and the era’s other challenges.
It also provides a behind-the-scenes look at the meticulous effort it took to recreate the team for a video game, which brings the players back to life.
“It is an honour to help keep the team’s memory alive by introducing their story to as many people as possible, including a new generation of baseball fans.” said Duncan Hannay, OLG’s President and CEO. “It’s part of OLG’s commitment to giving back to Ontario.”