Mulberry's Softie fall
Soft shots and white pillows combine to make Mulberry’s new bag look like falling through a dream.
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Credits
View on- Agency Above+Beyond/London
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- Director Joshua Stocker
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Credits
View on- Agency Above+Beyond/London
- Director Joshua Stocker
- Editor Sam Bould
- Post Production No.8
- Sound No.8
- Executive Creative Director Dominic Goldman
- Head of Collective Studios Laura Graham
- Producer Elliott Tagg
- DP Krzysztof Trojnar
- Post Producer Alex Carswell
- VFX Lead Jim Allen
- Sound Engineer Sam Robson
- Colorist Tim Smith
Show full credits
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Credits
powered by- Agency Above+Beyond/London
- Director Joshua Stocker
- Editor Sam Bould
- Post Production No.8
- Sound No.8
- Executive Creative Director Dominic Goldman
- Head of Collective Studios Laura Graham
- Producer Elliott Tagg
- DP Krzysztof Trojnar
- Post Producer Alex Carswell
- VFX Lead Jim Allen
- Sound Engineer Sam Robson
- Colorist Tim Smith
The new spot for Mulberry, advertising their new Softie bag is a white washed dream of floating through space.
Created by Above+Beyond, and directed by Joshua Stocker through No.8, the film is silken and luxurious, showing a rich sense of escape from a familiar hectic world, taking the viewer into an abstract ethereal of softness.
Moving from a city street, through a dream-like sequence to landing on a white pillowy quilt, it echoes the bag itself in a welcome escapism to a land of rest and relaxation.
