MmmMcDonald's mmmakes mmmusic
To announce its update to iconic menu items, the fast food joint and Leo Burnett shine the spotlight on a mmman whose mmmouth can't help but mmmmmm...
Credits
powered by- Agency Leo Burnett/London
- Production Company Anonymous Content/London
- Director Tim Godsall
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Credits
powered by- Agency Leo Burnett/London
- Production Company Anonymous Content/London
- Director Tim Godsall
- Editorial Final Cut/London
- Post Produciton Black Kite Studios
- Sound Design String and Tins
- Brand
- Marketing Director Matt Reischauer
- Head of Marketing Food & Beverages Ben Sherburn
- Marketing Manager Ana Saffer
- Senior Brand Manager Alexandra Martin
- Campaign Assistant Daniel Kaye
- Marketing Manager (Trust) Emma O'Neill
- Brand Manager (Rewards) Ciara Reddington
- Chief Creative Officer Mark Elwood
- Executive Creative Director Andrew Long
- Executive Creative Director James Millers
- Creative Director Ben Hooper
- Creative Joe Miller
- Producer Hector Murray
- Producer Arsalan Jamshid
- Producer Megan O'Hagen
- Producer Camilla Cullen
- DP Stephen Keith-Roach
- Editor Rick Russell
- Colorist George Kyriacou
- Sound Designer Adam Smyth
![](https://d17mj1ha1c2g57.cloudfront.net/v1/YiEviSUkv8Xq2IJvWoy3JZaNgG8/1024x576%23/80/shotsmag/production/clips/3ecc8575-4656-457f-8047-29ed1aa4d041/1713351456451.jpg?v=1&quality=80&format=jpeg)
Credits
powered by- Agency Leo Burnett/London
- Production Company Anonymous Content/London
- Director Tim Godsall
- Editorial Final Cut/London
- Post Produciton Black Kite Studios
- Sound Design String and Tins
- Brand
- Marketing Director Matt Reischauer
- Head of Marketing Food & Beverages Ben Sherburn
- Marketing Manager Ana Saffer
- Senior Brand Manager Alexandra Martin
- Campaign Assistant Daniel Kaye
- Marketing Manager (Trust) Emma O'Neill
- Brand Manager (Rewards) Ciara Reddington
- Chief Creative Officer Mark Elwood
- Executive Creative Director Andrew Long
- Executive Creative Director James Millers
- Creative Director Ben Hooper
- Creative Joe Miller
- Producer Hector Murray
- Producer Arsalan Jamshid
- Producer Megan O'Hagen
- Producer Camilla Cullen
- DP Stephen Keith-Roach
- Editor Rick Russell
- Colorist George Kyriacou
- Sound Designer Adam Smyth
Mmmmm. Mmmmm. MMMMmmmmmmm. It's a simple sound that says so much.
Such is the power of the 'mmmm' that Leo Burnett has put it front and centre of its new campaign for Mcdonald's, advertising the company's update to its iconic Big Mac, Quarter Pounder with Cheese, and Double Cheeseburger .
Focusing on a gent who seems to REALLY enjoy the taste of his burger, A little more Mmm succeeds in playing out its gag to the max; Anonymous Content's Tim Godsall giving us a mmmmoving mmmastication mmmusicalisation.