McDonald’s promotes deafening drinks
Slurping saves the day for a happy camper in comic Brazilian campaign.
Credits
powered by- Agency DPZ&T/Sao Paulo
- Production Company Sentimental Filme/Brazil
- Director Guilherme Petry
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Credits
powered by- Agency DPZ&T/Sao Paulo
- Production Company Sentimental Filme/Brazil
- Director Guilherme Petry
- Chief Creative Officer Rafael Urenha
- Executive Creative Director Carlos Schleder
- Executive Creative Director Sergio Mugnaini
- Executive Creative Director Rafael Ziggy
- Creative Director Raphael Quatrocci
- Copywriter Marcelo Carvalho
- Art Director Bernardo Silveira
- HP Ducha Lopes
- Producer Camila Carrieri
- Sound Design Lucha Libre
Credits
powered by- Agency DPZ&T/Sao Paulo
- Production Company Sentimental Filme/Brazil
- Director Guilherme Petry
- Chief Creative Officer Rafael Urenha
- Executive Creative Director Carlos Schleder
- Executive Creative Director Sergio Mugnaini
- Executive Creative Director Rafael Ziggy
- Creative Director Raphael Quatrocci
- Copywriter Marcelo Carvalho
- Art Director Bernardo Silveira
- HP Ducha Lopes
- Producer Camila Carrieri
- Sound Design Lucha Libre
It’s milkshake madness as McDonald’s Brazil launches Louder Than Ever, a series of hilarious spots created by agency DPZ&T and directed by Guilherme Petry, through Sentimental Filme.
In Camping, a chap wary of his mate’s fireside rendition of a Coldplay classic finds that the noisome straw-sucking of a gloriously gloopy McShake Ovomaltine successfully drowns out the sound of the dubious music.
In the other spots satisfied slurpers render themselves happily deaf to such aural irritants as insurance salemen and cheesy online advertisers.