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Design, sustainability and innovation come together in this campaign that unites the past and the future for e-commerce company Zalando and outdoor clothing retailer Napapijri.

Upon launching the Napapijri x Zalando Choose Future collaboration, featuring Golden Globe Award-winning actor Taron Egerton.

The ad, directed by Couscous roster director Bear Damen and produced by ANORAK Films, out of internal agency Zalando Marketing Services (ZMS), sees design, sustainability and innovation unite in the spirit of a better world.

Napapijri – Choose Future

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