LandCruiser's Aussie anthem
Saatchi & Saatchi Australia create an Antipodean singalong, crooned by the legion of drivers who traverse all parts of the country in their trusty Toyota 4WD.
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Credits
powered by
- Agency Saatchi & Saatchi/Sydney
- Production Company MOFA
- Director Nick Kelly
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Credits
powered by
- Agency Saatchi & Saatchi/Sydney
- Production Company MOFA
- Director Nick Kelly
- Post Production Alt.vfx
- Chief Creative Officer Mike Spirkovski
- Executive Creative Director Simon Bagnasco
- Creative Director Lee Sunter
- Creative Phil Harkness
- Executive Producer Lucy Trengove
- Producer Michael Demosthenous
- Executive Producer Llew Griffiths
- Producer Allison Lockwood
- DP Jeremy Rouse
- CG Supervisor Andrew Hellen
- Producer Eyvonne Carfora
Credits
powered by
- Agency Saatchi & Saatchi/Sydney
- Production Company MOFA
- Director Nick Kelly
- Post Production Alt.vfx
- Chief Creative Officer Mike Spirkovski
- Executive Creative Director Simon Bagnasco
- Creative Director Lee Sunter
- Creative Phil Harkness
- Executive Producer Lucy Trengove
- Producer Michael Demosthenous
- Executive Producer Llew Griffiths
- Producer Allison Lockwood
- DP Jeremy Rouse
- CG Supervisor Andrew Hellen
- Producer Eyvonne Carfora
Australia is a bloody big place. So, as the stars of this charming spot from Saatchi & Saatchi Australia will attest, you need something reliable to get you around it.
Paying tribute to Toyota and its output, This LandCruiser drives us home, from MOFA's Nick Kelly, sees a varied bunch of adventurers (literally) sing the praises of the trusty 4WD and its exploring capabilities.
Simon Bagnasco, Executive Creative Director, Saatchi & Saatchi Australia, explains the theory behind the work: “This campaign was driven by a simple truth: lots of vehicles can get you to the most remote and beautiful parts of our country, but there’s only one we know that will always get us back home.”
