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It's sync or swim in Volkswagen's new spot
This new campaign from South Africa shows what life would be like if fatherhood was as simple as owning a VW.
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Credits
powered by
- Agency Ogilvy & Mather/Cape Town
- Production Company Your Girlfriend
- Director Trevor Clarence
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Credits
powered by
- Agency Ogilvy & Mather/Cape Town
- Production Company Your Girlfriend
- Director Trevor Clarence
- Executive Creative Director Tseliso Rangaka
- Creative Director Alex Goldberg
- Producer Linda Bogle
- Associate Creative Director Riaan Van Wyk
- Producer Cathy Day
Credits powered by
Credits
powered by
- Agency Ogilvy & Mather/Cape Town
- Production Company Your Girlfriend
- Director Trevor Clarence
- Executive Creative Director Tseliso Rangaka
- Creative Director Alex Goldberg
- Producer Linda Bogle
- Associate Creative Director Riaan Van Wyk
- Producer Cathy Day
If only looking after a baby were as straightforward as owning a Volkswagen, with its new We Connect Go app.
This spot from Ogilvy & Mather Cape Town shows what life could be like for one father if he could connect with his baby as easily as he can with his car. Directed by Trevor Clarence, through Your Girlfriend, we see the travails of parenting a new baby mitigated by the (unfortunately fictitious) Baby Connect app, which makes locating, changing and feeding a newborn all achievable with the press of a button.
