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Intermarche – Ça S'éclaircit Devant

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There are few workplace frustrations as great as the anonymous food nabber, but not many films aim to search for the reasons behind the thievery.

Following a veggie-savvy worker as he prepares, then loses, his daily munch, Ça s'éclaircit devant draws attention not only to the impressive selection of colourful produce on offer at Intermarché, but also the concerns of many people that eating well is not something that can be achieved in the current economic climate.

Sensitively handled by agency Romance and Grand Bazar director Katia Lewkowicz, who balances humour, pathos and drive in the short narrative, this quietly compassionate spot deserves to be shared.

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