Horny for the old normal

Remember how much fun mass hysteria used to be? Hanging with hundreds of your homies amid a crowd of sweaty concert goers? Hmmm nice. 

This droll campaign was created for the canned water brand by Humanaut/Chattanooga and offers some relief from the yearning for intimacy, with amusing Pornhub spoofs that fetishise the good old days of three months ago. Days when we’d snuggle up to chums over drinks, slaver over shared food and, gulp, even share karaoke mics.

Comprised of stock footage skilfully edited together by Karli Cessario, the four films Hardcore Norm Porn, Huge Crowds, Eating Out and College Action are set to a cheesy smooth jazz soundtrack and give tantalising glances of such saucy doings as ‘huge throbbing crowds’ and young students having ‘unprotected conversations’. 

There’s a website for those wishing to penetrate deeper into the campaign.