Gustav Sundström pens a digital ditty for Minecraft
To celebrate the game's 15th birthday, the Business Club director creates a kooky ballad filled with 'crafters favourite tropes.
Credits
powered by- Agency Colony/Stockholm
- Production Company Business Club Royale
- Director Gustav Sundstrom
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Credits
powered by- Agency Colony/Stockholm
- Production Company Business Club Royale
- Director Gustav Sundstrom
- Sound Red Pipe Studios
- Brand
- Lead Creative Joahn Aronsson
- Creative Director Martin Johansson
- Creative Director Markus Toivonen
- Producer Lisa Kempe
- Producer Markus Ahlm
- Producer Mats Sandin
- Creative Director Vedran Rupic
- Producer Siamand Masoodian
- Executive Producer Christian Kuosmanen
- DP Nico Poulsson
- Editor Elias Nilsson
- Colorist Julien Alary
Credits
powered by- Agency Colony/Stockholm
- Production Company Business Club Royale
- Director Gustav Sundstrom
- Sound Red Pipe Studios
- Brand
- Lead Creative Joahn Aronsson
- Creative Director Martin Johansson
- Creative Director Markus Toivonen
- Producer Lisa Kempe
- Producer Markus Ahlm
- Producer Mats Sandin
- Creative Director Vedran Rupic
- Producer Siamand Masoodian
- Executive Producer Christian Kuosmanen
- DP Nico Poulsson
- Editor Elias Nilsson
- Colorist Julien Alary
Whether you're a console addict who can't live without a dose of pixelated play or a gamerphobe who curses controllers, you can't help but feel Minecraft's cultural impact over the past decade and a half.
Celebrating its 15th birthday, the once-indie, now-everywhere videogame has been given its anthem of sorts; a charming ballad on its impact from Colony and Business Club director Gustav Sundström.
With a track penned by Sundström himself, and creative direction from king of kook Vedran Rupic, this sweetly surreal journey into the depths of Minecraft-mania is a fitting tribute to the blockbuster's whimsical spirit.