Guinness introduces us to Liberty Fields, Japan’s first female rugby squad
In a commercial and short documentary, Stink's Eliot Rausch and Mackenzie Sheppard tell the heartwarming story of the team and their pioneering entry into the first Women’s Rugby World Cup.
Credits
powered by- Agency AMV BBDO/London
- Production Company Stink/UK
- Director Eliot Rausch
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Unlock full credits and more with a Source + shots membership.
Credits
powered by- Agency AMV BBDO/London
- Production Company Stink/UK
- Director Eliot Rausch
- Post Production Untold Studios
- Sound Design 750mph
- Music Supervision Radford
- Copywriter Alex Grieve
- Art Director Adrian Rossi
- Producer Nick Godden
- Producer Frankie Burwell-Wright
- Creative Director Nicholas Hulley
- Creative Director Nadja Lossgott
- Director (Documentary) Mackenzie Sheppard
- Producer Ben Croker
- Editor Russell Icke
- Editor (Documentary) Aika Miyake
- Sound Engineer Sam Ashwell
- Composer James Radford
Credits
powered by- Agency AMV BBDO/London
- Production Company Stink/UK
- Director Eliot Rausch
- Post Production Untold Studios
- Sound Design 750mph
- Music Supervision Radford
- Copywriter Alex Grieve
- Art Director Adrian Rossi
- Producer Nick Godden
- Producer Frankie Burwell-Wright
- Creative Director Nicholas Hulley
- Creative Director Nadja Lossgott
- Director (Documentary) Mackenzie Sheppard
- Producer Ben Croker
- Editor Russell Icke
- Editor (Documentary) Aika Miyake
- Sound Engineer Sam Ashwell
- Composer James Radford
If underdogs are your thing, you're going to love this pair of spots from Guinness.
Telling the story of Liberty Fields, Japan's first female rugby squad, the commercial and short doc recount the band of sisters defying the social conventions of 1989 Tokyo (not to mention the lack of coach, doctors or support) to become the first team to represent their country at the Women’s Rugby World Cup.
With a likable hero piece helmed by Stink's Eliot Rausch and a more in-depth dive by fellow director Mackenzie Sheppard, the campaign offers a warm and touching tale of determination and camaraderie.
Credits
powered by- Agency AMV BBDO/London
- Production Company Stink/UK
- Director Eliot Rausch
-
-
Unlock full credits and more with a Source + shots membership.
Credits
powered by- Agency AMV BBDO/London
- Production Company Stink/UK
- Director Eliot Rausch
- Post Production Untold Studios
- Sound Design 750mph
- Music Supervision Radford
- Copywriter Alex Grieve
- Art Director Adrian Rossi
- Producer Nick Godden
- Producer Frankie Burwell-Wright
- Creative Director Nicholas Hulley
- Creative Director Nadja Lossgott
- Producer Ben Croker
- Editor Russell Icke
- Editor (Documentary) Aika Miyake
- Sound Engineer Sam Ashwell
- Composer James Radford
Credits
powered by- Agency AMV BBDO/London
- Production Company Stink/UK
- Director Eliot Rausch
- Post Production Untold Studios
- Sound Design 750mph
- Music Supervision Radford
- Copywriter Alex Grieve
- Art Director Adrian Rossi
- Producer Nick Godden
- Producer Frankie Burwell-Wright
- Creative Director Nicholas Hulley
- Creative Director Nadja Lossgott
- Producer Ben Croker
- Editor Russell Icke
- Editor (Documentary) Aika Miyake
- Sound Engineer Sam Ashwell
- Composer James Radford