Geriatric gyrations for NOISY
As the UK this week headed away from coronavirus restrictions (for now), this new promo shows an elderly gent embracing life out of lockdown.
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Taking life head on, this new promo for UK band NOISY features an elderly man springing into action as the world moves away from the restrictions of the coronavirus pandemic.
“I’m always buzzing to be working with NOISY, said Davis, who has worked with the band before. "We’ve developed a really close friendship over the past two years or so. I think Young Dumb is the fifth or sixth music video I’ve made for these guys now. I felt like the video really needed to represent the current climate in the world, but in an outrageous way. Life is too short to give a fuck sometimes, so you’ve just gotta let go. Even if you are getting old."
“We immediately loved this treatment when Tommy wrote it," added Ramy Dance, EP at Common People. "It had a slight nod towards Fatboy Slims Weapons of Choice video which, of course, is a classic. We felt it also echoed what so many are feeling at the moment. As a society we just wanna release, get back to 'normal' and party again (if you’re not too old). Tommy and the crew really captured that youthful energy in this video. It was a long day and Andrew, our lead actor, was an absolute superstar. He was dancing and running about East London for 14 hours straight without a single complaint, HERO!"