Gerard Butler turns car rental into epic mission for Enterprise
Two action-packed spots, directed by Guy Shelmerdine, see the 300 star sky-diving and swerving a paparazzi ambush.
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Credits
powered by
- Agency The Corner/London
- Production Company SMUGGLER/London
- Director Guy Shelmerdine
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Unlock full credits and more with a Source + shots membership.
Credits
powered by
- Agency The Corner/London
- Production Company SMUGGLER/London
- Director Guy Shelmerdine
- Head of Production Kristie Girvan
- Editor Paul Watts
- Post Production Framestore/London
- Talent Gerard Butler
- Executive Producer Nick Sutherland-Dodd
- Creative Director Tom Prendergast
- Creative Director Joe Stamp
- Head of Production Katrina Morelli
- Producer Sophie Harrison
- VFX Lead Oliver Bersey
- Sound Sam Ashwell @ 750mph
- Sound Jake Ashwell
Credits
powered by
- Agency The Corner/London
- Production Company SMUGGLER/London
- Director Guy Shelmerdine
- Head of Production Kristie Girvan
- Editor Paul Watts
- Post Production Framestore/London
- Talent Gerard Butler
- Executive Producer Nick Sutherland-Dodd
- Creative Director Tom Prendergast
- Creative Director Joe Stamp
- Head of Production Katrina Morelli
- Producer Sophie Harrison
- VFX Lead Oliver Bersey
- Sound Sam Ashwell @ 750mph
- Sound Jake Ashwell
Renting a car can feel like a serious mission, but, as The Corner's blockbuster campaign shows, Gerard Butler is up to the task - thanks to Enterprise's seamless service.
Smuggler's Guy Shelmerdine directed the action-packed 30-second spots with the help of Avengers, Bond and Bourne stunt coordinator Greg Powell, following the 300 star in a series of adrenaline-fuelled sequences as he attempts to book a car. Needless to say, thanks to the unruffled expertise of the Enterprise team, it all goes exactly to plan.
Credits
powered by
- Agency The Corner/London
- Production Company SMUGGLER/London
- Director Guy Shelmerdine
-
-
Unlock full credits and more with a Source + shots membership.
Credits
powered by
- Agency The Corner/London
- Production Company SMUGGLER/London
- Director Guy Shelmerdine
- Head of Production Kristie Girvan
- Editor Paul Watts
- Post Production Framestore/London
- Talent Gerard Butler
- Executive Producer Nick Sutherland-Dodd
- Creative Director Tom Prendergast
- Creative Director Joe Stamp
- Head of Production Katrina Morelli
- Producer Sophie Harrison
- VFX Lead Oliver Bersey
- Sound Sam Ashwell @ 750mph
- Sound Jake Ashwell
Credits
powered by
- Agency The Corner/London
- Production Company SMUGGLER/London
- Director Guy Shelmerdine
- Head of Production Kristie Girvan
- Editor Paul Watts
- Post Production Framestore/London
- Talent Gerard Butler
- Executive Producer Nick Sutherland-Dodd
- Creative Director Tom Prendergast
- Creative Director Joe Stamp
- Head of Production Katrina Morelli
- Producer Sophie Harrison
- VFX Lead Oliver Bersey
- Sound Sam Ashwell @ 750mph
- Sound Jake Ashwell
Sky Dive sees Butler free-falling from 20,000 feet to land seamlessly into the driver's seat of his rental vehicle, while Paparazzi captures a frenzied race to escape a pack of newshounds. As well as the pure joy that is Butler doing his action-man thing, the epic tone is nicely undercut by moments of bathos: when he finally reaches the car, he tries (and fails) to smash the window with an elbow, while the rep reminds him to unlock it with his phone.
Brace yourself for more Butler revelations in our Q&A with The Corner's creative team.
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