Garmin's ones to watch
The timepiece brand launches a classy ad that celebrates the accomplishments of elite athletes.
Credits
powered by- Agency Client Direct
- Production Company Eleanor
- Director Kacper Larski
-
-
Unlock full credits and more with a Source + shots membership.
Credits
powered by- Agency Client Direct
- Production Company Eleanor
- Director Kacper Larski
- Head of Production Rochelle Savory
- Executive Producer Sophie Gold
- Editorial House Outsider Editorial/Toronto
- Global Creative Director Ryan Glendening
- Creative Director Matthew Bowne
- Executive Producer Maggie Wasserman
- Art Director Jason Laqua
- Copywriter Ryan Carrothers
- Producer Kyle Pusateri
- Producer Rita LeRoux
- DP Jeremy Snell
- Executive Post Producer Kayan Choi
- Post Producer Madison Paquin
- Editor Michael Barker
- Assistant Editor Nathan Olszewicki
Credits
powered by- Agency Client Direct
- Production Company Eleanor
- Director Kacper Larski
- Head of Production Rochelle Savory
- Executive Producer Sophie Gold
- Editorial House Outsider Editorial/Toronto
- Global Creative Director Ryan Glendening
- Creative Director Matthew Bowne
- Executive Producer Maggie Wasserman
- Art Director Jason Laqua
- Copywriter Ryan Carrothers
- Producer Kyle Pusateri
- Producer Rita LeRoux
- DP Jeremy Snell
- Executive Post Producer Kayan Choi
- Post Producer Madison Paquin
- Editor Michael Barker
- Assistant Editor Nathan Olszewicki
Created in house to promote Garmin's new multi-sport GPS model the Fenix 8, this compelling commercial features a series of cool vignettes of athletes bossing it with the help of their smartwatches.
Directed by Kacper Larski, through production company Eleanor, the film is set to a rousing voiceover paying homage to the wonder of what human bodies can achieve when pushed to the max.
The spot features sporting heroes in moodily lit interiors or traversing arresting landscapes, all beautifully photographed by Jeremy Snell and slickly edited together by Michael Barker of Outsider Editorial/Toronto.