Fyrn’s contemplation of craft
In this tranquil short film for the San Francisco design company, the classic principles of woodworking meet modern manufacturing techniques.
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Credits
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- Production Company Greenpoint Pictures
- Director Tomboy
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Credits
View on- Production Company Greenpoint Pictures
- Director Tomboy
- Colorist Kristopher Smale
- Editor Ben Schwaeber
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Production Company Greenpoint Pictures
- Director Tomboy
- Colorist Kristopher Smale
- Editor Ben Schwaeber
Directed by Tomboy and produced by Greenpoint Pictures, The New Shape of Craft is an elegant – beautifully crafted – meditation on the fine art of making things.
Launching the the brand’s new visual ID, it explores the space and innovative system of furniture manufacturing at Fyrn, and observes the subtle yet profound rhythms of process and production.
By evocatively capturing what is often unseen, the film asks its audience to more intimately reflect on how things are made.
