Frontline workers sing their feelings
As part of Mental Health Awareness Week UK (9-15 May 2022) Jelly, McCann Health London and Niceshit collaborate to create a disarmingly charming musical about the strains of social care.
Credits
powered by- Agency McCann Health/London
- Production Company Jelly
- Director Niceshit
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Credits
powered by- Agency McCann Health/London
- Production Company Jelly
- Director Niceshit
- Editing/Animation Nice Shit Animation
- Sound Design/Audio Post Felt Music
- Executive Producer Laura Thomas
- Producer Tom Henneberry
- Executive Producer Agusta Timotea
- Creative Director Carmen Angelillo
- Creative Director Rodier Kidman
- Creative Director Guido Lambertini
- Associate Creative Director Libby Middlehurst
- Deputy Executive Creative Director Kieran Delaney
- Executive Creative Director Guy Swimer
- Senior Art Director Cemil Hasimi
Credits
powered by- Agency McCann Health/London
- Production Company Jelly
- Director Niceshit
- Editing/Animation Nice Shit Animation
- Sound Design/Audio Post Felt Music
- Executive Producer Laura Thomas
- Producer Tom Henneberry
- Executive Producer Agusta Timotea
- Creative Director Carmen Angelillo
- Creative Director Rodier Kidman
- Creative Director Guido Lambertini
- Associate Creative Director Libby Middlehurst
- Deputy Executive Creative Director Kieran Delaney
- Executive Creative Director Guy Swimer
- Senior Art Director Cemil Hasimi
Despite its cutesy presentation and musical stylings, McCann Health's new film The Feelings, created for Mental Health Awareness Week UK, hits hard.
Supported by The Laura Hyde Foundation, a charity which ensures that medical and emergency services personnel have access to the best mental health support available, the film brings to life a cast of colourful characters – including ‘Power Less’, ‘Rising Dread’, and ‘Red Rage’ – to communicate common thoughts and feelings of front line healthcare workers.
Designed and directed by Niceshit through Jelly, the film's authenticity cuts through its likeable stylings, making a film that is both a treat to watch and a message to consider.