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Friend announce they will be represented for music videos by Leethal Reppin, the eponymous-ish agency of Lee Fairweather.

Fairweather, the former in-house rep at Compulsory for the past four years, and twice nominated for Best Agent at the UKMVA, launched Leethal Reppin in September of this year, a new curated music video representation agency working with individual directors and production companies; the latest recruit being Friend.

While at Compulsory, Fairweather has been instrumental in winning career-defining projects for directors including projects for Stormzy, Headie One, The 1975 and Arlo Parks; projects that picked up a swathe of UKMVA nods.

Fairweather’s razor-sharp eye for recognising talent and fostering emerging directors trajectory, made his partnership with Friend a no-brainer. 

Luke Jacobs, MD at Friend, says “What we love about Lee is how much he’s truly invested in nurturing the careers of exciting new talent, which is exactly what Friend has always been about since its inception. Lee brings a fresh perspective and energy for us, and the Directors are just as excited as us to start this new chapter with such a formidable (but unbelievably friendly) force.”

Fairweather adds, “Friend are so renowned in the industry for producing some of the most iconic music videos of the decade; their devotion to creating incredible films and their legacy of talent makes me hugely honoured to be working with them. Very excited for 2024 and beyond!”

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