Disney's magical montage
The Walt Disney Company’s Super Bowl campaign marks 100 years of storytelling with a compilation of clips of the dream factory’s output past and present.
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Credits
powered by- Agency Client Direct
- Production Company Existing Footage
Credits
powered by- Agency Client Direct
- Production Company Existing Footage
Created in house, this charming film Disney100 - Special Look conjures the wonder of Disney-facilitated escapism, with scenes from iconic cartoons and films, from Mickey Mouse to Mulan and Marvel to Mary Poppins.
There are also snippets of series, stage productions and theme parks, plus archive footage of the big man himself at work.
The media brand marks its centenary on 16 October 2023 and, throughout the year, is looking back at Walt Disney’s legacy and the company’s evolution with various activations and events.
Disney CEO Bob Iger. “Disney100 represents a celebration of our storytellers and creative visionaries whose talents and imaginations have created the magical moments that make Disney such an enduring part of the global culture.”
This Friday, 17 February, sees the theatre release of the newest Marvel Studios film, Ant Man and The Wasp: Quantumania. Then, on Saturday18th February, Disney100: The Exhibition will have its world premiere in Philadelphia, with the European premiere taking place in Munich on 18 April 2023 before the exhibition heads to the ExCel in London in autumn.