Deutsche Telekom dials in empty nest syndrome

Empty nest syndrome is very real and, for anyone who has had their ever-present offspring flee the coup, this fun new spot for Deutsche Telekom from DDB Hamburg might hit a little close to home.

Concerning a couple who are waiting for a call from their daughter, Letting Go is a montage of tiny pastimes; a nail to file, a ball to bounce, a pencil to flick - all with the ominous mobile looming in the background.

Taking what could have been a fairly dull premise and turning it into something truly charming, CZAR's Bart Timmer draws a pair of lovely, subtle performances from his leads; coy glances and tired motions telling a truer story than most spots of its ilk.