Back to the Fanta

Directing duo Henri&Sebastian have launched this playful animated campaign, created by Ogilvy through Simon & Paul for Coca Cola’s Fanta titled WTFanta, which seamlessly blends live action with stylish and retro-inspired animation. 

The story centres around a young Fanta enthusiast who is plunged into a nostalgic, psychedelic world in search of the secret new Fanta flavour. The visual elements  are elevated by exquisite animation from The Crux, renowned Indonesian artist Ardhira Putra's motion design and illustration, and Heckler Singapore for post-production.

“This campaign represents an exciting continuation of our partnership with Fanta,” said Simon Fessler, Executive Producer at Simon&Paul. “Henri&Sebastian’s creative vision, combined with the outstanding work from The Crux, Ardhira Putra, and Heckler Singapore, has resulted in a visually stunning experience that perfectly captures the excitement of Fanta’s new mystery flavour.”