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Apple – Don't Make it Complicated

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Created by TBWA\Media Arts Lab through Fatman Films in celebration of Vietnam’s lunar new year, this suspenseful short film is tech brand Apple's first piece of original work in Vietnam shot on iPhone 15 Pro. 

Starring Hanoi music artist tlinh and her brand new track, Don’t Make it Complicated celebrates the Year of the Dragon with an empowering story about finding the strength to overcome your inner struggles. 

Director Bảo Nguyễn leverages the cinematic features of iPhone to artfully capture gritty street scenes, fast-paced action shots, and intricate details of incredible costumes, with much of the film shot in low-light conditions on the streets of Ho Chi Minh City.

Apple – Behind the Scenes of Don't Make it Complicated"

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