American Family Insurance show homeownership dreams can become reality
BBDO New York, American Family Insurance and The Scott Brothers show how homeownership dreams can become reality.
American Family Insurance is launching brand new advertising promoting its homeowners insurance.
The work features real estate and renovation TV personalities, and recently minted American Family Insurance brand ambassadors as of 2021, Drew and Jonathan Scott. In the new spot, the brothers help a young family imagine the potential of a new home that needs a little TLC, a space where the family’s dreams can be realised.
Building on American Family Insurance’s spring executions, which were the first to feature the Scott brothers, the latest work, called Curb Appeal, once again highlights the brand and the brothers’ shared dedication to inspiring, protecting and restoring dreams and mutual belief that any dream is achievable with the right support.
Credits
powered by- Agency BBDO/New York
- Production Company Rakish
- Director Matt Smukler
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Credits
powered by- Agency BBDO/New York
- Production Company Rakish
- Director Matt Smukler
- Associate Creative Director/Art Director Kristin Clark
- Associate Creative Director/Copywriter Matthew Low
- Chief Creative Officer David Lubars
- Executive Creative Director Tim Bayne
- Group Executive Producer Amy Wertheimer
- Executive Producer Preston Garrett
- Executive Producer Brad Johns
- Editing Gayleen Sharon
- Editor Jai Shukla
- Producer Laura O'Shea
- Executive Producer Jennifer Lederman
- Head of Production Sheena Wagaman
- Senior Assistant Editor Nick Dorman
- Executive Producer Dan Roberts / (Executive VFX Producer)
- VFX Framestore/Los Angeles
- Creative Director James Rogers
- Color Company 3/New York
- Colorist Tim Masick
- Color Producer Kevin Breheny
- Audio Mix Sound Lounge
- Executive Producer Regina Iannuzzi
- Producer Scott Tinter
Credits
powered by- Agency BBDO/New York
- Production Company Rakish
- Director Matt Smukler
- Associate Creative Director/Art Director Kristin Clark
- Associate Creative Director/Copywriter Matthew Low
- Chief Creative Officer David Lubars
- Executive Creative Director Tim Bayne
- Group Executive Producer Amy Wertheimer
- Executive Producer Preston Garrett
- Executive Producer Brad Johns
- Editing Gayleen Sharon
- Editor Jai Shukla
- Producer Laura O'Shea
- Executive Producer Jennifer Lederman
- Head of Production Sheena Wagaman
- Senior Assistant Editor Nick Dorman
- Executive Producer Dan Roberts / (Executive VFX Producer)
- VFX Framestore/Los Angeles
- Creative Director James Rogers
- Color Company 3/New York
- Colorist Tim Masick
- Color Producer Kevin Breheny
- Audio Mix Sound Lounge
- Executive Producer Regina Iannuzzi
- Producer Scott Tinter