All you need is loaf
This fun campaign for the bread brand D’Italiano visualises a heartwarming family gathering in full food frenzy slo-mo fun.
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Credits
powered by
- Agency Rethink Communications/Toronto
- Production Company Scouts Honour
- Director Mark Zibert
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Credits
powered by
- Agency Rethink Communications/Toronto
- Production Company Scouts Honour
- Director Mark Zibert
- Creative Director Zachary Bautista
- Creative Director Geoff Baillie
Credits
powered by
- Agency Rethink Communications/Toronto
- Production Company Scouts Honour
- Director Mark Zibert
- Creative Director Zachary Bautista
- Creative Director Geoff Baillie
The baked goods brand D’Italiano releases a new campaign depicting a chaotic convivial gathering, with diners attending a table groaning with goodies, including bread, buns and bagels.
Created by Rethink, and directed by Mark Zibert through Scouts Honour, the vibrant film takes visual inspiration from Renaissance paintings, featuring a chiaroscuro-lit family scene, with food items gaily flying off plates, occasionally reaching a very pleased pooch, random tech enabling floating condiments and buns and bread bouncing around – ultimately sopping up a hearty red sauce.
