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UBISoft – Ubisoft; Far Cry 5: Baptism

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A good video game is like a good movie, it needs a good bad guy, and in Ubisoft's trailer for Far Cry 5, we're introduced to Joseph Seed, the prophet of the Eden’s Gate Church in Montana. Seed has a very precise mission in this life: save 3,000 souls before the end of the world, whether they want to be saved or not.

Created by DDB Paris and directed by Martin de Thurah through Henry Paris, The Baptism plunges viewers into the heart of one of the initiation rites of the cult as a compulsory purification of the disciples washes away their former life and lets them enter an existence devoted to Joseph, the only one capable of saving them from the Apocalypse.

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